We address a wide range of applications and market sectors within electronics, including automotive, consumer, defence, industrial, medical, security, telecoms, transport and utilities.
Either as a prelude to product development or as a stand-alone activity, Plextek will help you identify and evaluate opportunities resulting from new markets and technologies.
- Technology & product strategy and roadmapping
- Technology overviews and familiarisation reports
- Business case development and risk analysis
- Market research and analysis to devise market entry strategies
- Competitive product assessment, both by desk research and laboratory & field tests
- Technical audit and product assessment
“The essence of strategy is often about identifying the avenues you don’t explore, the technologies you don’t choose to exploit and the risks you don’t take as much as it is about anything else. We’re old hands at spotting these pitfalls ahead of time. Whether it is a project, a technology roadmap, a product strategy or a technical audit, we can fully support you when launching your product into the market with technical and strategic expertise.“
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